Thailand SEC Proposes New Advertising Rules to Protect Digital Asset Investors

Thailand’s SEC has proposed new advertising rules for digital asset businesses. The draft amendments focus on improved warning messages, clearer social media standards, and responsible advertising practices to facilitate investor protection and transparency in the growing digital asset market.

Thailand SEC Proposes New Advertising Rules to Protect Digital Asset Investors

Thailand SEC Moves to Overhaul Advertising Rules for Digital Assets

On 14 January 2025, Thailand's Securities and Exchange Commission (SEC) unveiled a consultation on proposed amendments to advertising standards for digital asset businesses.

This consultation, which runs until 29 January 2025, aims to safeguard investors while fostering responsible advertising practices.

With the digital asset market gaining momentum in Thailand, these reforms seek to address evolving advertising challenges and enhance public trust.

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